Entrepreneurship, Marketing and the Interwebs

Blog by JP Zeni

Archive for February 2010

Game Mechanics

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Just read a great post from a colleague of mine and the lead developer behind Plurk – a super cool microblogging platform that is currently the biggest social network in asia (minus china where it has been great firewalled … alas that is a story for another day).

Back to the post … it featured the following video by game designer Amy Jo Kim speaking to a group from Google.

The video made me think of a couple things. (1) How can I add game mechanics to my work or future work. (2) Getting speakers like this is another reason Google just keeps on raising the bar with new and innovative technologies … Kudos to their HR dept.

Finally, I really want to find a version of Jane McGonigal’s TED talk. Please let me know if anyone knows where to find it.

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February 27, 2010 at 9:06 pm

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Update on our update

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I must admit we had some initial problems with our last major design update. The biggest issue was that people continue to use IE 6. Seriously? That browser is sooooo 2001 … no, literally, it came out in 2001. Completely outdated, it is now the bane of many a webmaster doing cross browser compatibility. So, I encourage everyone to support the noble cause for Killing IE6. Please support the cause and upgrade if you haven’t already.  

Besides that, the DMV update went swell. Conversions are up, site interaction is up, revenue is up, profit is up … and it just looks so darn good too.

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February 19, 2010 at 8:57 pm

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DMV.com’s New Clothes

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So we just released the new look DMV.com and I must say that it looks pretty awesome. First off, let me shout out to Nik and Mihai for the excellent development and design work respectively. Secondly I want to quickly list some of the cool new things that come along with the site:

  1. New Logo – A patriotic theme with nice imagery of the flag that doubles as a road
  2. New header design
  3. Integrated CSS slider that really looks great
  4. New color scheme
  5. Updated fonts
  6. New layouts for homepage and state homepages
  7. Increased visibility and improvement of right column text ads
  8. Increased use of icons
  9. Top level navigation
  10. Reduction of confusing wiki controls

Also in the works is a new more easy to understand navigation scheme which I hope to have in place in the next two weeks. So for now I suggest you stop reading my blog and go admire my changes to everyone’s favorite DMV Guide.

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February 4, 2010 at 8:20 pm

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